We Capture Retail

Empowering brands and retail solution providers, in real-time.

Hand-in-hand with some of the largest household brands and retail solution providers around the world, Trax is transforming how the consumer goods industry looks at data to make the most of retail.

At the heart of our success, our revolutionary image recognition platform and a deep understanding of our clients business-critical needs, make Trax a strategic partner in today’s fiercely competitive markets. Learn about some of our customer success stories.

Customer Success Stories

Coca-Cola Amatil

Trax Retail Execution

Coca-Cola Amatil gained 1.3% market share within five months of implementing Trax and was listed in Australia’s BRW Magazine, 50 Most Innovative Companies in 2014.

Symphony EYC

Powered by Trax

Leading retail solution providers are partnering with Trax to deliver a superior retail execution and monitoring solution to CPG clients to control and improve their in-store productivity.

Leading Beer Manufacturer

Trax Retail Intelligence

A leading global brewer minimized out of stocks and maximized sales during weekends in key markets by adopting Trax.

Global Brewer

Trax Smart Cooler

A global beer manufacturer implements a fully automated IR solution to plug distribution gaps and improve cooler execution.

Trax Case Studies

Save up to 60% time in-store & perfect your in-store execution

Understand your competitive landscape & identify category opportunities

Track and measure the effectiveness of your planogram compliance

Secure your point of sale investments & seasonal promotions

Identify & manage product availability issues

Verify your shelf standards and ensure perfect shelf execution

“With this technology, we have results returned to us within minutes so its actionable, as we are in the store, talking to the owner, providing our product ranging and upsell options.”

Samantha Mitchell, IT Group Business Relationship Manager, Coca-Cola Amatil